I was talking about this with my friends – it seems a lot of web apps now strive to provide relevant content to as, that is to say they show you stuff taking into account what sites you have already surfed, what words you have already searched for and what you post in your social networking threads. It turns out you get trapped in a bubble where barely will you be able to find new things, knowledge that is out of your intellectual context.
This is a theme to reflect on; it is this fragment, nevertheless, that I would like some SEO experts talk about:
Pariser related an example in which one user searched “BP” and got investment news about British Petroleum while another searcher got information about the Deepwater Horizon oil spill and that the two search results pages were “strikingly different.”
What is the meaning, in this case, of “the nth ranked website for keyword x ?”